Adpunch

Life as a call-girl isn’t easy and most prostitutes aren’t too happy with their profession. Well, that’s what we have always thought and would, perhaps, always assume unless we take Amanda Brooks as one of the ‘many’ exceptions. When most people are going ga-ga over their exotic hobbies such as biking, adventure, travel, etc. etc., there are some who choose to be passionate about Escort services. And a few of them actually go the whole distance, retire and create a tangible record of their ‘exciting’ lives. Amanda Brooks grew up fantasizing about this profession and eventually took it up. And she is quite certainly the person most women, who dare to be different, would take inspiration from and lead a life that sounds ‘like an interesting way to make a living’.

I have never seen any ad display that is as unusual as this one. A huge comb mounted on top of a network of cable mesh as if trying to disentangle the knots of wire. Nobody will miss the Rejoice message but isn’t it too risky to mount the hoarding on top of electric wires in an effort to give it a more real life combing look?

via: bp3

Body wash ads are always inviting but Lynx liquid shower gel has carried it a step further. ‘Get Dirty’ is not only explicit in its demand but what makes it different from other soap adverts is that the seductress in the ad is smeared with mud requiring some real good washing. Common soap ads show lots of lather on an otherwise clean body but Lynx chose to create its campaign in a genuine fashion.

via: fotopg

Define tongue in cheek! An ad with unintended pun that evokes giggles rather than smiles of appreciation. Strange, though, is the fact that the admakers ignored the obvious while preparing the copy. Or, was it an intentional effort to fish for eyeballs. We may never really know. Besides, how does it matter when you can tease the funny bone with a ‘picture perfect’? I’m heading straightaway to join the ‘me too’ gang.

Via:Adjoke

First impressions can often be deceptive. However, this time around, we prefer to take a positive standpoint. For people who view the Samsung ‘Express’ creative as just a weird reprise of Terminator/Robocop, the underlying theme makes little sense. Connoisseurs of art, on the other hand, would take exception to this thought. Samsung has adeptly proved that visuals can often make the difference between plain vanilla creatives and lip-smacking ads. ‘Express’ing doesn’t require an ostentatious effort. All you need to do is speak your heart and Samsung has done just that. Great going!

Via:Adsoftheworld

Shards of glass floating in the air after disintegrating from a bottle:not the most obvious of recipes for eye-catchy ads. For once, Absolut has proved us completely wrong. We term it the perfect cocktail of stunning visuals and a surreal theme. Believe it or not, 80% of the fluid in the broken bottle is for real - a revelation that blew our heads off. Throwing caution (and substance) to the winds, Absolut has conceived an absolut’e’ treat to our eyes through its ‘Dissection’ ad. We’d rather let the visuals feed your sartorial tastes. Watch it to experience visual brilliance at its zenith!

Via:Adweek

No advertisement can be more appealing than an interactive one. Toothpaste ads speak loads about shining white cavity free dentures but Perlodent chose to propagate the same words in a different way. What about the idea of devouring coke not worrying about oral care that is taken care of by Perlodent? It is not a bad idea to advertise toothpaste on a Coca Cola vending machine. Perlodent chose a noble place to display its ad.

via: fotopg

We are used to seeing hoardings depicting larger than life ads on top of commercial buildings and on roadsides. While advertising hoardings had always been displayed on land, have you ever thought how it would seem like on water? Nike had created an ad that they chose to display on water. The Nike ad shows a man enjoying water sporting with his Nike shoes on. The advertisement display board is attached to a catamaran creating an astounding visual affect. You can miss an ad on a roadside hoarding but to miss a display on water is impossible.

via: fotopg

While browsing through different ads the ones that are most boring but at the same time most important are the employment ads. We are used to boring textual employment ads. However, adding visual elements and reducing the text to minimal can work wonders has been proved from the Brisbane City Council’s advertisement on flexible employment options. Witty one-liners written on the backdrop of colorful paintings have created a new dimension earlier unthinkable. Usual ads would have explained the advantages of flexible employment by describing in quite a few sentences how you could have a lot of free time for yourself but the Brisbane City Council ad conveys the same message but in a humorous and colorful way.

Via: Advertka

If you owned a company that sold two different products, what will your advertisement for your products be like? Your advertising agency might create two separate ads for your products. For a company like Soma, advertising for its coffee bar and wine bar was not two different ads but a single ad publicizing the two different hangouts and in a rather humorous manner. Rethink Communication of Vancouver, Canada had perfectly lined up two different images to form a composite whole. The image-half depicting the Soma coffee bar has the right profile of a starry-eyed woman and the other half of the image depicting the wine bar has the left profile of a drowsy woman. Advertising after all is all about wit and creativity.

Via: Why Me?

While Microsoft is courting Yahoo! to give Google a tough competition in its nearly monopolistic online advertising market, UK-based PIXSTA has arrived with a novel online advertising method that will definitely give the Google folks nightmare. PIXSTA has developed a revenue-generating advertising network for the online fashion retail market that with its image-to-image search technique that has more acceptability for the online shoppers, advertisers and publishers.

Animals are fascinating and so are ads that train our eyeballs to view them in an entirely different light. For the king of the forest, nothing is as enticing as a piece of steak. For those who appreciate creativity, nothing can be as refreshing as an ad that brings a smile on to their face. Despite the glaring similarity in idea to another fascinating work of art called ‘Madagascar’, the ‘View from the other side of the Fence’ ad from Calgary Zoo does leave a lasting impact. So, the next time you pay the majestic lion a visit, remember your ground. Humor aside, we wonder if it is the steak or the theme that is more savory. Slurrp!

Via:Divinecaroline

Ads that interact with the audience sell big-time. Moreover, admakers have the luxury of experimenting with ‘not so captivating’ visuals. Since the goal is to capture audience attention, they might as well focus on the medium per se. A case in point is the McDonald’s outdoor puzzle campaign. With a plain jigsaw puzzle, the fast food giant has effortlessly realized what most companies would struggle to execute. Interactive advertising has certainly introduced a radical transformation in brand communication. Unlike the 1 Euro coffee ad, our ‘heads are all sorted out’. Things have got a lot simpler, ain’t it?

Via:Ibelieveinadv

Content-heavy ads, more often than not, put you off. Like the oft used cliche, there is always an exception to every norm. Thank God for that! If not for the ‘case of the exception’, creativity would never exist. And most certainly, ads like these would be trashed without any mercy. Gutsy efforts do pay off! The anti-smoking campaign designed by Saatchi & Saatchi, Amsterdam is one of the very few copy-dependent ads in the contemporary era. Simple, yet compelling, the message communicated through the ad is as engaging as the visual itself. For once, we would let the creative do all the talking ‘coz this time, the picture speaks a thousand words, literally!

Think ‘tailor-made solutions’ and bingo! you have needles, apparel and sew designs. There seems to be a clear divide between ad agencies that conform to existing trends and those that don’t. There is nothing in between, sadly! Impact BBDO is content with the former. And quite understandably so, since the client in question is a real estate brand. There have been few that dared to defy convention in this particular domain and most of them fell flat on their face. Despite the lack of originality, the John Buck International ad scores with its well-executed illustrations. However, we stop at just that! To look like a million bucks, the art direction could perhaps have been better. No brownie points for this one, Impact BBDO!

Via:Adblogarabia