In The Spotlight
  • 7 Most appealing B&W advertisements

    The innovations of today’s media should have rendered black and white imagery obsolete. It is not the case as black and white themes have repeatedly emerged in ads, commercials and movies. Evidently, regardless of the pass...
  • Unforgettable commercials of 2011

    Although television advertisements and commercials are a great way of publicizing a product or a service, but the most important thing to consider is how these not-more-than-a-minute niche movies compel the public to buy the...
  • 5 Best perfume commercials rousing our emotions

    Perfume selection has become a complex affair. The aroma is not the only aspect of the perfume that entices consumers. There is also the imagery the perfume conjures, the brand or the star power associated with it. Perfume ads ...
  • Coca Cola rules: 10 Best commercials ever

    Who has not come across the iconic red labeled bottle of carbonated soft drink? Yes, we are talking about our favorite soft drink, Coca Cola. It is undoubtedly the global leader in beverages and has the same percentage of devo...
 
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Latest Posts
153656031 (2)

Education companies achieve highest average CTR in email marketing

Healthcare and education organizations had achieved the highest average CTR through the email marketing campaigns. Besides the telecom and computer companies have experienced the lowest results this year and these facts were re...


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Smartphone advertising

Constant developing, constantly changing, constantly progressing, constantly becoming un-anticipatable and ever fickle!! These words seem to have become the watch words when it comes to the world that is gradually arising from ...



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5 ad gimmicks

Advertisements have been since the birth of media. As companies realised the immense power of advertisement to influence the psychology of a consumer, they began to tap it, and since then have come up with the most ingenious me...


digital-marketing

How Net Promoter can revolutionize your digital marketing

What is Net Promoter? The whole concept of Net Promoter is very easy to understand as it is a simple question asked by the company to its customer but the answer to this question can really have a major impact on the success gr...





  • How to take care of eco friendly apparels
    Sustainable fashion or eco-friendly fashion is one popular move towards sustainability. Minimizing the impact of producing apparel on the environment is the crux of this notion. If you are one who is looking to go green, you could switch to eco-friendly clothing. Eco-fashion needs not to be expensive compulsorily. It further serves the purpose of […]
  • Quick tips to find an eco friendly mattress
      A good night’s sleep is always important. When you sleep at night, on a mattress, chemical off-gases are released from the mattress into your skin and air. So when a good night’s sleep is so important, why don’t you invest in one, which is not only comfortable but also harmless to your health and […]
  • Five home gadgets that can help you go eco friendly
      Are you looking to go green in a bid to conserve the environment? If so, maybe you should start by conducting your own internal energy audit. With many modern gadgets making their entry into our everyday lives, these also have the effect of sucking up energy. By being energy hogs, these products take a […]
  • Eco-friendly insulation system for your house
    As the awareness of conserving and protecting the environment has grown manifold, more and more people these days are using eco-friendly approaches in their house building process. One such method, which has gained prominence these days, is that of the eco-friendly insulation. A few years back, it was not feasible for people to go for […]