‘Airshake’ at the time of Mexican flu

Sijo JosephNov 6 2009

We want to kiss, hug and shake hands. But, alas! These epidemic fears make us stay away from sharing our warm feelings through such intimate gestures. In the wake of Mexican flu alert, companies even forbid employees from kissing, hugging or even shaking hands when greeting. However, some adversities give girth to new innovations or discoveries.

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To help people to exchange greetings, Telnet created “the airshake”.This is the same as an old school handshake, but without touching each other’s hands. To introduce the airshake they created a short movie explaining how to do the airshake. This movie was launched on Garage TV. A website has also been created.

Agency: Duval Guillaume Brussels, Belgium.

Via: Direct daily

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