Ever wondered if the beach is indeed as pristine as you assume it to be? Well, if you trust Saatchi's word, the golden sands are no less than a garbage bin, with contaminants as diverse as condoms, plastic and metal links. A trip to your favorite beach certainly carries the warning - 'Contaminated Area - You could fall ill if you play here'. Shocked? Learn to live with it 'coz that is precisely how our natural ambience is being abused by insensitive, yet overtly demanding creatures like us. Captured brilliantly through a thought-provoking creative by Saatchi and Saatchi, the deterioration of the environment is an issue of grave concern. It is high time we justify our presence in this delicate ecosystem.
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Via:Kiwipulse
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