It will grab the attention of the viewers, but it is disgusting and scary to some extent. The ambient advertising initiative by Colenso BBDO filled water coolers with blood (I hope that its fak.
tv2 vampire diaries bloody cooler
This effort has been developed to promote the new show Vampire Diaries on TV2.These were placed in gyms, offices, hairdressers and other public places.
It makes us remember another disgusting ambient work- When a condom ad intrudes into your food pack
CREDITS
Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Creative Director: Levi Slavin
Art Director / Copywriter: Sarah Longworth
Producer: Rob Linkhorn
Retoucher: Kevin Hyde
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