The concept of this commercial for glide, developed by Bates United, Oslo, Norway appears to be a bit forced. However, it achieves its basic target- to attract the attention of the viewers.
The commercial Shows a woman who jumps from the building and manages to put the kebab on the plate.
The concept attracts us with its initial atmosphere of suspense, then provides us with a humorous feeling at the end.
Credits:
Advertising Agency: Bates United, Oslo, Norway
Art Director: Lars Holt
Copywriter: Petter Andersen
Account director: Paul Rigault
Production company: Flodell Film Stockholm
Director: Tomas Jonsgarden
Producer: Magnus Akerstedt
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