This ad is effectively directed towards potential consumers as this ad is placed in the parking lot and any car owner is bound to see the moment he would switch on the headlights. The stickers, pasted on few selected spots, read Plasma HID 300% brighter than regular headlights.

The ad has been placed in selected car park locations and car workshops. These kinds of ads are sure shots bingo. The ad is produced by Lucideas agency from Malaysia.