Whether to express our heartfelt appreciation or wild criticism, we love to see agency self promos. We have seen those DD Boobs and wondered what the you-know-what. Now, here is another one from Mandala creative productions, reflecting the bare bum of a model in the name of creativity.
mandala award
The print ad says- get real.
The ad suggests how in advertising the photoshop unrealities spoil the reality of an ad. Here the ad shows a ‘crop’ situation.
However, the ad does not make a clear connection with any message it intends to convey. By the way, the backyard looks real.
CREDITS
Advertising Agency: Mandala, Milan, Italy
Art Director: Alessandra Tatriele, Silvia Cammilli
Copywriter: Alessandra Tatriele, Elena Gianotti, Roberta Serra
Photographer: Winkler+Noah
Via: Ads of the world
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