When magic of music blends marketing brains...Music Orange, which scores amazing ranges of music from hip hop to roots this time done it again for its favorite brand, Dove. After creating several scores for Dove (which was incredibly liked by the whole advertising and client team) in 2004 and 2005, it just has produced four original music scores for Dare, Inside Out, Kelly and Sara, four TV spots of Dove created by O&M. You will definitely get to hear the distinctive signature tune like earlier. The style, elements and string arrangements remained consistent. Off course, with some difference. Music Orange executive producer Blaise Smith feels the music has quite become a part of the brand extension.
dove
Via [Dmnnewswire]
Related Stories
Dove advertisement for its campaign for real beauty
This advertisement campaign by Dove was to promote its 'campaign for real beauty'. The advertisement has shown the evolution of beauty out of a very ordinary looking face with the help of cosmetics and photoshop, which is of course pleasant to...
Metro's new campaign engrossed with Publicity Tactics
Due to extreme interest of the community about Metro's plans, the agency is all set with its new Communication, Education and Awareness Plan predominantly for the University line as there seems to be a lot of misinformation and a lot of fear among...
Continental's new ad campaign
In its new ad campaign Continental Tire highlights the brand's original equipment and replacement market position. The spokesperson says the main theme of the campaign is to illustrate large tire tread patterns that look like fingerprints. The...
Campaign with career tombs
Not that it is based on an entirely fresh concept. However, clever copy plays a pivotal role in this print campaign for career Times, and that is why the ads touch our sensitive chords and makes listen to the message. The print campaign,...
10 worst Ads of all times
Marketing and advertisement is certainly a key player in any business. Since we have all witnessed even the most absurd or rather warped advertisement campaigns released by the biggest market players, there sure is room for a good critique! We bring you,
