Unconventional advertising methods have tasted great success in recent times. Expanding the list is this ad, a sort of illusion, designed for Nike. Although classified as a billboard, we have strong reasons to believe this medium could create a niche for itself. The promotion features runner Bernard Lagat forcing his way through concrete and glass, leaving a figure trail behind. Undoubtedly attention-capturing, Nike’s innovative theme has already set a new trend.
Source:Moillusions
