The gaming is not meant for youngsters and adolescents. People of all ages are game with it. So, it did not take me by surprise when I found that Nintendo’s Metroid Prime: Hunters commercial is not only aiming to reach the tiny tots but they keep in mind the adolescents and adults also who are part of their ever increasing demography.



The Nintendo commercial which was created by Leo Burnett begins with a shot of darkened futuristic city and a vehicle was flying by. Then there comes a gravedigger in gas mask who is working at a hole. Once he finishes off with his work he punches buttons and the electronic gravestone lights up, “Bounty Hunter Status: Killed”



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