Like some money-hungry babes, she’s only with him for his biscuits. This print campaign for the pet food developed by CLM BBDO features amorously selfish bitches (in literal, non-slang use) fooling around Dogs only for biscuits.
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This ostensibly funny print campaign for Mars pet food Frolic entertains us to some extent, and we can agree that the message is conveyed without much creative deviation.
CREDITS
Advertising Agency: CLM BBDO , Boulogne
Billancourt, France
Creative Directors: Gilles Fichteberg, Jean-François Sacco
Art Director: Lucie Vallotton
Copywriter: Julien Perrard
Photographer: Clive Stewart
Art buyer : Sylvie Etchemaite
Post-Production : Clive Stewart/Picto
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