shs2 25
SHS Clothes had recently launched an integrated advertising campaign to promote its apparel for the upcoming season. The campaign has taken an extremely unusual approach for the promotional aspect as it focused on unconventional casual and colorful wear. The advertisements are showing a boy and a girl in funky dresses being followed by bunch of jokers. The idea here seems to bring out the radical casual approach of the youth section that can be fulfilled with this product.
shs1 25
The presentation of the campaign is certainly reflects attitude of growing boys and girls while jokers adding color to their life. However, despite a colorful presentation the campaign is somewhat struggling to present its basic idea in a straight forward manner. The punch line of the campaign reads, 'Be the joker'. The campaign was developed by CB Grey, Paris, France.
Via:I believe In Adv
Related Stories
SHS Teen Clothes: Goodbye innocence
SHS clothing firm in its latest marketing offensive has endeavored to strike at the basic rebellious instinct of teenagers to promote its new line of clothes designed for teenagers. The campaign apparently depicting a transition period of...
Your kids will be really attached to their clothes
This print campaign for Pouki Poutchi (haha) has been developed by M&C Saatchi, Geneva. The campaign says, and literally shows- your kids will be really attached to their clothes. The advertising approach of this campaign is appropriately...
Kidproof clothes: Can you spot the differences?
This is a captivating and insightful print advertisement campaign launched by a Kid’s clothing line company, Kidproof clothes. The campaign is displaying a new approach on children’s games and imagination. The campaign has...
That is the way the stain kisses the clothes
Well, the bread always falls the buttered side down. That happens. This print campaign projects the disaster-friendly way of things in a funny way, and tries to sell the product. This print campaign for Tide from Miami Ad School San Francisco,..
10 worst Ads of all times
Marketing and advertisement is certainly a key player in any business. Since we have all witnessed even the most absurd or rather warped advertisement campaigns released by the biggest market players, there sure is room for a good critique! We bring you,
