Well, we have seen advertising efforts with meticulous manipulation of signatures. This print campaign too uses the same idea, but the positive thing is that it helps to convey the message- a great message.
mercy volunteer society cardiogram blackpreview
This print ad for Mercy Volunteer Society has been developed by TBWA\Central Asia, Almaty, Kazakhstan.
The copy reads- Sign up. save a life.
Each ad illustrates some signatures that look like cardiogram.
CREDITS
Advertising Agency: TBWA\Central Asia, Almaty, Kazakhstan
Creative Director: Juan Pablo Valencia
Art Director: Juan Pablo Valencia
Copywriter: Juan Pablo Valencia
Illustrator: Denis Smirnov
Account Director: Svetlana Borissova
Via: Ads of the world
mercy volunteer society cardiogram bluepreview
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