STIHL: unique calendar to promote the product

Joby JMar 15 2010

We have seen how unique calendars promote the products or services of a company. We have seen that ‘sweet’ calendar made of apples.now, here is another such effort, this time from STIHL.

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Through this peculiar ambient effort, Euro RSCG, Duesseldorf aims to promote the product range of leaf blowers from STIHL. The agency created the autumn calendar 2010 – the first tear-off calendar, that tears off its leaves automatically and it showed the necessity of STIHL leaf blowers in an entertaining way – day by day. Due the fact that leaves fall in autumn, their calendar covers the time period 09/23 – 12/21.

CREDITS

Advertising Agency: Euro RSCG, Duesseldorf, Germany

Creative Directors: Torsten Pollmann, Felix Glauner

Art Directors: Martin Staubach, Kai Tusar, Marie Pielmeier

Copywriters: Christoph Mueller, Till Koester

Via: I believe in advertising

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