We have seen the ant couple skiing happily over the polished surface. Now, through this campaign, created by Lowe Bangkok, Unilever Asia is promoting Surf fabric conditioner in Thailand.
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To depict the softness of surf, this print campaign features some insects in surprising postures. Ants help each other, a bee looks like an angel, a ladybug is happily skiing… hope PETA wont oppose these ads as they are just photo shopped insects.
Credits:
Agency:Lowe Bangkok
Executive creative director/art director: Dominic Stallard
Executive creative director/copywriter: Clinton Manson
Copywriter: Showtika Somjid
Art director: Chanwichit Khuyngern and Scott Hitchcock
Producers: Nuch Lertviwatchai and Monrudee Aniwat
Assistant producer: Saronyod Kittikunwong
Photographers: Anuchai Secharunputong and Nok Pipattungkul
Via: Inspiration room
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