This is a controversial television advertisement meant for ending gender inequality has been ordered to go off air in Ireland. The 30-second advertisement was considered too political for public broadcast. The advertisement was launched by Trocaire to promote its campaign to end gender biasness. The advertisement was banned by the Broadcasting Commission of Ireland following the law that holds, 'no advertisement shall be broadcast which is directed towards any religious or political end or which has any relation to an industrial dispute'.
The advertisement is showing small children while the voiceover says, 'the babies you are hearing have been born with something that affects more people than malaria, cancer, or even HIV and AIDS. Because of it, many of them will be denied an education and condemned to a life of poverty. Thousands of them will be killed. Millions more will be victimised and abused. Because all these babies have one thing in common--they're female. Support Trocaire's Lenten campaign to help end gender inequality'.
Despite being a bit slow and visually falling short this advertisement was certainly effective as the message was very strong and hitting.
Via Hout Lust
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