Words do hurt. We have seen how the bruises from abusive words were featured using a way of communication similar to this campaign(The unkindest cut)
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This print campaign for Victim Support has been developed by MWO, London, United Kingdom. The campaign features victims and witnesses with their accounts of painful incidents written on faces.
CREDITS
Advertising Agency: MWO, London, United Kingdom
Art Directors: Steve Williams, Mark Hurst, Jo Webb
Copywriters: Martyn Smith, Natasha Freedman, Jez Cripps
Photographer: Jad Oakes
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