This is a well articulated print advertisement campaign for Big Bazaar to highlight their unique marketing strength, 'extreme low price'. However, even before this idea has been exercised to highlight a product by placing it in a stark...
Tag - outdoor ad
Please Drive Safe. For You. For Us. For Kuwait.
Don't Throw Your Life Away. Drive Safe.
This is an extremely hard-hitting advertisement campaign against reckless driving from Kuwait. The advertisement has used one of the most hated...
This is yet another gripping ad campaign in the category of public service by Red Cross to promote the importance of learning first aid. The basic idea of the advertisement is to recreate an illusionary circumstance for the people to go under a...
This is yet another interesting ad campaign by BBC keeping specific focus on 'Live' section of the broadcasting company. The stickers were logically placed on the glasses of taxies in order to make an environment where one can feel the meaning of...
This is a very clever outdoor advertising campaign showing where drunk driving eventually ends at. The ad has been strategically placed but it is quite difficult to say that whether the ad attracts greater attention of people. Undoubtedly, the basic...
This is a brilliantly conceived idea where execution does not need much exercise and the outdoor advertisement aims to spreading straight message without any frills. This outdoor campaign to promote clean beaches has been carried out on a...
This is a peculiar advertising ad campaign of American Cancer society's great American Smokeout initiative to remind people of the threat from second hand smoke. In this campaign, vapor-releasing pipes around New York were wrapped to look like...
This is the ad campaign from Avon, which had been launched to spread awareness of breast cancer among women. This time around, it is being debated that use of graffiti has not been effective. Despite of this fact, this outdoor campaign has...
This ad for safety of pedestrians has been quite categorical that the onus is also on the pedestrians to avoid road accidents. The ad clearly spells out that even pedestrians need to be careful while crossing the road. However, the focus of...
This is actually a hard-hitting outdoor ad campaign done in France by Medecins du Monde. The advertisement campaign has been carried out to draw attention of public to the perils of many homeless and poor elderly people who died last...
This is a brilliant example of guerilla marketing. Though the basic idea is simply brilliant and effective but execution seems to be struggling a bit as the ad perhaps have not been placed at appropriate places. Therefore, the reach and the...
Advertisement are sometimes very effective to the masses as an ad campaign for recycling the waste in London has been immensely successful to drive people to recycle their waste. The ad campaign not only received greater attention of public but...
Indian Railways seems to be vigorous to increase its ad revenue in every possible ways as it has recently decided to sell ad space on the back and the border of the rail tickets. Railways hopes to fetch around Rs. 100 crore a year by selling ad...
This billboard ad from Lavender magazine has sparked off intense controversy as people have reportedly alleged the advertisement has offended their religious beliefs. The ad appeared at the rear end of few Metro Transit buses for a week. The ad...
This is an excellent example of placing ads on the streets in an extremely interesting way. The advertisement of Canon reflects a look a like camera placed on the streets with the lenses zooming out. This campaign was launched to mark the launch of...
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