This is yet another fantastic ad with extraordinary visual from San Diego zoo. They are, in fact, advertising their new lion camp. Interestingly, the ad depicts the excitement of fellow zoo members showing zebra climbing up the tallest animal giraffe to see the new member.
A well conceived and beautifully photographed ad.
Via Ads of the World
Excitement runs high as the lions have arrived
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Comments
”Interestingly, the ad depicts the excitement....”
Really? Is that what this ad is showing? I thought the Zebra was scared out of its mind by the prospect of a lion coming to take a bite out of is striped hindquarters.
The COPY forces you into your conclusion, but the initial visual representation conjures fear...and humor.
I like it.
Peter S. Corbett
Blattner Brunner
Http://www.blattnerbrunner.com
i’m fairly certain the zebra isn’t trying to see the lions...he’s trying to avoid being eaten by one. thus, the last line in the advert, ”hopefully without IT tasting you...”