This commercail for Famous Footwear is elegant. It does not show any hysteric expression of pleasure like shoegasm. However, the spot features visuals of happiness, enjoyment and celebration.
The commercial, created by Campbell Mithun, Minneapolis, through diverse visuals, urges the viwers to ‘’make today’’ "playful," "frisky," "lyrical," "glamorous," "electric" and "lively."
And, the spot says finally- make this day famous.
Credits:
Agency: Campbell Mithun
Executive Creative Director: Robert Clifton
Art Director: Andy Anema
Copywriter: Bill Johnson
Agency Producer: Alex Colvin
Production Company: Prettybird
Line Producer: Steve Bauerfeind
Director: Peggy Sirota
Editorial Company: Ditch Edit
Editor: JoLynn Garnes
Via: Adweek
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